To introduce an unfamiliar place to a Taiwanese audience, I used the author’s desert photography to establish tone, paired with a subtle Hebrew line embedded in the landscape to suggest location. An ink-brush title conveys a sense of adventure, while serif typography and angled graphic lines support cultural resonance and visual hierarchy.
Softcover, 170x230mm, 348 Pages
Author : Ann Chen 陳俞安
Editor : Lestat Yin 尹懷君
Art Direction
Editorial Design
Typography
2020
The book achieved success in terms of sales owing to its numerous publicity events, including author talks, book launches and promotional shows. To make these events visually appealing, the book cover image was extended to the promotional images, creating eye-catching visual displays, particularly in Taiwanese bookstores with their more neutral and warm color tones.